Social media strategy template
Plan a simple & effective social media strategy - no marketing degree required.
🗂️ Get organised
🔮 Find clarity
✨ Be consistent
🗂️ Get organised 🔮 Find clarity ✨ Be consistent
Your blueprint for crafting a cohesive & effective social media strategy.
Your step-by-step Canva template to plan a simple, effective social media strategy in 2026 - no marketing experience required.
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Fully customisable Canva template
Create a social media strategy that’s uniquely yours - or use it for your clients. Easily adjust colours, fonts, and layouts to match your brand.36-page step-by-step strategy guide
Every section you need is covered, from defining your goals and audience to planning your content and growth approach. Nothing is left out.Helpful notes & tips on every slide
Not sure how to fill something in? Each slide comes with practical guidance to make completing your strategy quick, easy, and stress-free.Real-life examples
Get inspired with examples you can adapt for your own business.
you will really love it if…
✅ Your social media strategy is currently just in your head and not on paper (or stored digitally).
✅ You are not sure what a social media strategy includes or where to even start - I'll take you through the process step-by-step.
✅ You are not the only person working on your social media accounts - having a strategy written out ensures that everyone is on the same page.
✅ You are a social media marketer/digital marketer wanting to upgrade your strategy delivery for your clients.
Fully customisable
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One-time purchase, lifetime access
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Made by a social media expert
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You got questions?
I got answers.
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This template is perfect for small business owners, solopreneurs, or freelancers who want to get clear on their social media strategy - without having to hire a strategist. It’s especially great for beginners who want structure, guidance, and a plan that actually feels doable.
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Nope! The template includes step-by-step prompts and notes to guide you through each section, so you’ll know exactly what to do (and why). You don’t need to know any marketing jargon or have a background in strategy.
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You’ll get a 36-page template that you can fill out directly in Canva - no extra tools or software needed. Each page walks you through part of your strategy, from setting goals to mapping out your content. You can complete it at your own pace and come back to update it anytime your business evolves.
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Yes! The template is fully customisable, so you can adapt it for your own clients (especially if you’re a social media manager or virtual assistant). Just swap out colours, fonts, and logos to match your clients’ branding.
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No! The template works with both free and Pro Canva accounts, though having Pro gives you access to extra fonts and features if you want to make it extra fancy.
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You can always reach me at info@hannarauch.com — I’m happy to help. And if you ever need more support or want us to look over your strategy together, I offer 1:1 sessions.